Experience and tools for setting up new UK private company

Well I can say it has been fun and there is so much help out there is appears to be quite straightforward (so far). 
The Business Link support webpages have been and continue to be really helpful; so far I've used the governmental portal link, the comprehensive schedule of applicable regulations based on questions about business and created a timescales for VAT and company reporting etc.

• Clear Books for me has been a huge success for affordable, simple to use online accounting software
  
• Companies House is all on-line as it HMRC - so all efficient there.
• Brighton Company Formations did the formation in hours and provided good supporting pack of information through the post
• Payroo looks right for me for online end-to-end PAYE management.
• Pipeline Deals has a simple but efficient log of contacts, opportunities and deals linked to Google contacts and calendars

Pipeline Deals - work status end March 2011

Pipeline Deals - work status mid-April 2011

Still looking for the more effective way doing accounts/invoice in the cloud without paying for large sums of money. I think it'll be excel spreadsheet for the time being - perhaps an accountant if I get any work!! 
Also need to do a little work on the stationary and branding but it is early days yet.

Tidal Power - Woodshed Technologies Ltd, TGL and other links

Info mainly sourced from websites.......

CleanTechCom Limited is a Scottish registered company formed in 2006 by John Griffiths and Steve Hastings. This company is today wholly owned by Woodshed Technologies Limited.
They are involved in the Department for Energy and Climate Change (DECC) Severn Embryonic Technologies Scheme (SETS) funded support into Severn Tidal Fence through the Severn Tidal Fence Consortium.

The STF Consortium is headed by IT Power. CleanTechCom has brought additional co-financing to the study, which is also supported by technical expertise from Marubeni (Europe), Metoc, NaREC, BMT Fleet Technology, Edinburgh University, and Sigma Offshore.

Persuasive Text

Customer Benefits
Affinity with customer needs
Technical Solutions
Evidence you can do it

Confidence, Clarity, Compliance and Competitiveness - key ingredients in winning

Evaluators look for the following in tender submissions
confidence
- this comes across in the language used
clarity
- is about keeping the message simple and relating to their requirements
compliance
- is vital and can only be achieved by ATFQ both accurately and fully (whilst also following the guidelines in an ITT which may seek that the structure of each response includes 'Benefits', Challenges' and' Evidence'
competitiveness
-In addition to the above, it is also vital to be 'competitive' by including what is better about OUR proposal over that of our competitors'. Always remember the strengths and weaknesses of having an incumbent position

IDEAS - the Age of Ideas - Keep in Touch

Moving from Attention to Attraction Economy
Information > Knowledge > Interruption > Permission > Experience >>> ATTENTION
P&G soap adverts > Tesco / Carrfour > Customer (screen & mobile) in charge of decisions

Think through heart - Power to People (consider Mary Quant's mini skirts - KR early job)

• interruption >> Attraction
• reaction >> interActive - having an influencing dialogue
  
• marketing AT >> connecting with
• RoI (investment) >> RoI (involvement)
• Rational >> Emotional

embed 'Lovemarks' (nb Saatchi & Saatchi copyright the Lovemarks Co) - Evolving beyond Brands

• Lovemarks - Loyalty beyond Reason
• Owned by people
• adding mystery, sensuality and intimacy

• Irreplaceable moving to Irresistible
• Consider axes of Love and Respect

• Not transaction... having relationship
  

Go beyond Green - How sustainable are you really?, You'll be here tomorrow but your dreams may not.
GREEN >> BLUE
environment >> environment + economy + society + culture
fear >> radical optimism
obligation >> opportunity
planet & consumers (who wants to be called a consumer?) >> people
global problems >> individual passion

krconnect.blogspot.com

full script of Institute of Director's annual convention speech