Monday, 2 January 2006


Everybody communicates! Modern research shows us that communication has three different but important elements.

WORDS (12%)
the actual written 'symbols' that are spoken - 'the map is not the territory'.

the way the words are spoken; differences in: words, tone, inflection, dialect, tming and errors.

the physical 'cluster' which is not spoken.

The percentages indicate how much each element contributes to the communication process in a 'face-to face' meeting.