Everybody communicates! Modern research shows us that communication has three different but important elements.
WORDS (12%)
the actual written 'symbols' that are spoken - 'the map is not the territory'.
PARALINGUISTICS (35%)
the way the words are spoken; differences in: words, tone, inflection, dialect, tming and errors.
NON-VERBAL (53%)
the physical 'cluster' which is not spoken.
The percentages indicate how much each element contributes to the communication process in a 'face-to face' meeting.
